Hello, I’m Angela.

I’m a Strategic Design Lead
with over 14 years experience
in leading customer experience
projects and teams.

Featured projects

Facilitating a customer-centric approach to drive innovation for 100 global leaders

My role was to design and deliver a workshop experience for an international leadership team to further imbed and activate customer centricity across the organisation as part of a global strategy.

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Developing future service models for Australia’s most well-known mental health organisation

My focus was to understand how mainstream mental health services can become more inclusive, relevant and accessible for marginalised community cohorts with specific needs.

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Improving the safety of Victorian in-home support workers through co-design

My role was to investigate service solutions that address the increasing safety concerns that Australia’s fastest growing working industry faces everyday as they operate in unmonitored private-home environments.

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Shaping a digital strategy to unlock global research opportunities for Australia’s leading university

I defined a customer-led digital strategy for University of Melbourne’s key digital channels to increase collaboration opportunities with international research and industry partners.

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Defining the future of waste collection for Australia’s second largest city

I holistically co-designed a waste collection vision for inner Melbourne that not only meet the needs of a changing city but also ensured that services improve efforts to reduce, recycle and recover waste.

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Prototyping an omnichannel service experience for whole-of-government services

I was involved in prototyping a one-stop-shop customer service experience, where any government transactions could take place, from booking a marriage ceremony to requesting a death certificate or updating a driver's licence.

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